New Company Lets Fans Invest in Anime and Earn From Rights
The idea of being able to invest in anime is becoming a reality thanks to the launch of a new company called Your Rights, established in May through a partnership between two Japanese companies: Blue Rights and FungibleX. Led by Makoto Kimura from Blue Rights and Yū Numazaki from FungibleX, the project aims to revolutionize anime funding
New Company Lets Fans Invest in Anime and Earn From Rights
Your Rights plans to use blockchain technology to partially sell ownership rights of anime productions, functioning similarly to shares. This would allow fans to invest in anime titles directly by acquiring digital ownership certificates. Investors would also be entitled to receive a proportional share of the revenue and even participate in production decisions through voting
Makoto Kimura has extensive experience in the anime industry. He joined MAPPA in 2018, where he worked as a producer and rights management director, playing a key role in securing funding for Chainsaw Man. He also worked on exhibitions for Chainsaw Man and Jujutsu Kaisen. Before MAPPA, he was at Twin Engine and produced anime for Fuji TV’s NoitaminA block since 2007. Kimura left MAPPA in March 2024 and founded Blue Rights in April. Earlier this month, he also co-founded a new media company, Chimera Club, with manga author Muneyuki Kaneshiro.
The other co-founder, FungibleX, was originally named X2Y2 Japan and managed the Sonova NFT marketplace. The company rebranded to FungibleX this month and is now focused on applying blockchain technology to media content.
This innovative approach empowers anime fans to become active contributors in the creation of their favorite titles, not only with decision-making power but also by generating profit. With this model, investing in anime could become a lucrative and immersive experience for fans around the world.
